Slim-Fit Remix: Print and digital/video content promoting Banana Republic’s Spring Slim-Fit Collection
THE ASK: Bring the collection to life with a story that connects on a deeper level than the traditional campaign photo.
THE ANSWER: A fresh take on modern ways to style the brand's biz-casual basics intertwined with inspirational stories of four real LA entrepreneurs and influencers.
GQ Sept 2014 issue / GQ.com Fall 2014
Photography by Cliff Watts